Cheryl's Cookies

Cheryl's Cookies is a direct-to-consumer bakery and gourmet food gift retailer founded 40 years ago on the belief of creating superior cookies made with fresh ingredients. The company specializes in buttercream-frosted cut-out cookies hand-iced according to original Midwest recipes, along with brownies, cupcakes, and seasonal desserts. Products are baked in-house at their Kosher-certified bakery in Westerville, Ohio, and offered through multiple channels including their e-commerce site, wholesale division, business gifting services, and subsidiary Mrs. Beasley's Bakery. As part of the 1-800-FLOWERS.COM, Inc. family of brands, Cheryl's delivers occasion-based gift baskets, boxes, and tins in various sizes with no added preservatives.

1. 40-year-old established brand baking cookies according to original Midwest recipes with hand-icing in buttercream frosting
2. Made-in-house baked goods with wholesale division and business gift services, plus wholly-owned Mrs. Beasley's Bakery subsidiary
3. Bakery in Westerville, Ohio certified Kosher since 2008
4. Part of 1-800-FLOWERS.COM, Inc. corporate parent
5. Products contain no added preservatives and are made with the freshest, finest ingredients

Cheryl's positions itself as a premium, gifting-focused cookie and dessert brand emphasizing fresh ingredients, hand-iced products, and nostalgic Midwest recipes. The brand operates primarily as a direct-to-consumer e-commerce retailer with seasonal occasion-based marketing. As part of the 1-800-FLOWERS.COM family, they leverage integrated gift delivery and corporate gifting services to serve both consumer and B2B segments.

• Buttercream Frosted Cut-out Cookies: Soft texture cookies known for delicious buttercream frosting, available in various shapes and seasonal designs for holidays and special occasions
• Classic Chocolate Chip Cookies: A classic choice praised for perfect balance of chewiness and chocolate chunks
• Brownies and Fudge: Gourmet brownies and desserts delivered for any occasion
• Seasonal Flavors: Seasonal offerings like pumpkin in fall and lemon in spring/summer
• Sugar Cookies: Available in frosted and unfrosted varieties
• Cupcakes: Buttercream-frosted assorted cupcakes available in multiple pack sizes
• Gift Packaging: Gift baskets, boxes and tins thoughtfully designed for every season and gifting reason, in sizes for one person to more than one hundred
• Wholesale/Business Gift Services: Wholesale Division and Business Gift Services for corporate clients
• Mrs. Beasley's Products: Items from wholly-owned Mrs. Beasley's Bakery, the Los Angeles icon best known for Miss Grace Lemon Cake

Cheryl's Cookies is not a viable prospect for a packaging service provider. This company is a finished-product bakery and e-commerce retailer with apparent in-house production and packaging capabilities, not a contract manufacturer or co-packer seeking external packaging services. There is no evidence of outsourced packaging or co-manufacturing needs.

If hypothetical packaging alignment existed, limited opportunities could include custom product packaging design for seasonal products, shrink wrap or protective packaging for fragile frosted cookies, eco-friendly packaging options, and bulk shipping packaging for wholesale orders. However, no public signals indicate Cheryl's outsources these functions. Their 40-year operational scale and multi-channel retail presence suggests established in-house packaging capability or long-term vendor relationships. Key challenges would include managing high-volume seasonal spikes, protecting fragile frosted items, maintaining brand identity in packaging design, ensuring food-grade and Kosher compliance, and managing perishability with rapid turnaround requirements.

Market size data not found in research results.

Growth rate data not found in research results.

• Individually wrapped packaging gaining popularity for hygiene and shareability
• Seasonal and occasion-based custom packaging driving design variability
• Sustainable and eco-friendly packaging becoming a differentiator in gift food categories
• E-commerce fulfillment requiring expedited shipping packaging solutions
• Multi-channel retail distribution increasing packaging complexity and variability

The company was founded by a founder who compiled beloved, old-fashioned recipes from her Midwest roots and set to baking. No specific founder name, birth year, or current leadership team is identified on the website. Cheryl's Cookies is now a subsidiary of 1-800-FLOWERS.COM, Inc., a publicly traded company.

Not available. Cheryl's Cookies is a subsidiary of 1-800-FLOWERS.COM, Inc. and does not disclose standalone revenue.

No recent press releases or news articles found regarding Cheryl's Cookies within the last 12 months.

Prospect details are not publicly visible.